Bold's hero, “Trusted context — that's what Relay is about.”, predates the register rule, and nothing on the page says what trusted means. Here are three options, each drawn on Bold and on Bold, minimal at the hero's real proportions. The sub-line, the oath and the buttons are the same in every frame, so only the headline changes. All three use the verb sentence as the sub-line; the note at the bottom explains why. Proposals only: copy goes through Ada before any public surface.
“Trusted context.” stays the apex. It was made to be the emblem (RCTX-799), and it fits Bold's one-row display line. The answering half is what changes: it now says what trusted means here, in two beats that turn. Know becomes decide, and came from becomes goes. That's provenance and consent in words a stranger can check, with no mechanism described. It's the smallest change that fixes the actual flaw.
Trusted context.You know where it came from. You decide where it goes.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
Trusted context.You know where it came from. You decide where it goes.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
“The session ends. / The context shouldn't.” This is the deck cover's two-beat and the one the voice guide holds up as the model: the second beat reverses the first. It names the problem everyone has already felt, with no noun to define. The cost is that trusted leaves the page, so trust has to come from further down. And the site and the deck open on the same line, which is either the point or a missed chance.
The session ends.The context shouldn't.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
The session ends.The context shouldn't.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
“Start where you stopped.” is what someone gets on their next session, said as an instruction. The answering half widens it from you to someone else, which is the handoff, framed as the special case the session canon says it is. It's the most verb-register of the three and makes no category claim at all. The risk is that it's the plainest of the three, and on Bold's drenched ground plain can read as small.
Start where you stopped.Or hand it to someone who can.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
Start where you stopped.Or hand it to someone who can.
Every new AI session starts from zero, and you become the router. Relay moves your working context between AI sessions, tools, and people. You own what travels.
Context that moves.
Bold's sub ends “Relay is context version control that you own.” That's the borrowed Git noun, which positioning flags as unhelpful for non-technical readers, and relayctx.com is verb territory under the register rule. All three frames swap it for the ruled verb sentence: “Relay moves your working context between AI sessions, tools, and people. You own what travels.” The router line stays in front of it, shortened, because it's the one line on the page that names the reader's own experience.
What stays the same across all three: the brand line “Context that moves.” in the oath slot, Get access and Sign in, and the knock line (left out of the frames for room).