The riff wall. Every headline, masthead, sting, and motion experiment the studio is playing with, in one room. Directions get quoted in their own palette; the chrome around them stays v3.5 neutral. Click anything to open the full piece.
Four voices for the same product, from the direction explorations. Each tile keeps its own typography and palette, exactly as the riff was drawn.
One block. Any client.
Context in. Context out.
That's the whole loop.
Every prototype, one signal away.
Where the brand moves. The lab explores how the app should feel to touch; the animatics are the marketing stings; the eggs are the hidden grins.
The reference shelf behind the riffs.